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WOMAN-CENTRIC
MODEL HOMES
Woman-Centric Matters!sm Home Builder News
Flint
Custom Homes designs to please women
By Dana Rimington
Standard-Examiner correspondent
LAYTON, UT-- Most women coming into the design center at Flint Custom Homes in Layton say it's about time -- finally, someone is looking out for their best interests when it comes to building homes, according to Michelle Blain, main designer for Flint
Read the article
- Learn About the Woman-Centric Program
Builder Radio - (May 30, 2010) Marketing to the Desicion Maker
Listen and read the article
- Woman-Centic Living
(May 28, 2010, Columbus, OH) By Jim Weiker, The Columbus Dispatch
Charles
Ruma, President
Virginia Homes
web: www.virginia-homes.com
Virginia Homes featured on the local NBC affiliate.
Watch the segment
CNBC
Features Woman-Centric Program and home Builder
(April 26, 2010)
CNBC’s taped a segment Design Basics' Woman-Centric program and fetured Heritage Homes in Fargo, ND. The segment aired on Friday, April 23, 2010 at 2:45 ET.
Watch the CNBC clip.
- WALL STREET JOURNAL Online
The Ladies' Turn
By ALYSSA ABKOWITZ
Hungry to jump-start sales, more home builders are aggressively targeting women buyers. Will they bite?
When it comes to house hunting, Kim Sliney is the first to admit she can be picky. The 46-year-old interior designer just couldn't see herself living in small, chopped-up rooms. Or being happy in boxy interiors adorned with blah bathroom tiles and Formica counters. After visiting—and vetoing—37 houses, the single mom from Exeter, R.I., happened upon her just-right fit: a newly built, $350,000 home that boasted a spacious-feeling layout, killer walk-in closets and custom details like crown molding, granite countertops and a gas fireplace—for no extra charge. How did she stumble into this particular development? She was driving around in the area and saw a woman-centric sign on the entrance. "It was very intriguing," says Ms. Sliney. Read the entire article . . .
- Designing for Women: See It From Her Perspective
Meet four personality types and what homes they are often drawn to.
By Melissa Dittmann Tracey | March 2010
Is your buyer a Margo, an Elise, a Claire, or a Maggie? By knowing which of these personas your female buyers most closely align with, you may be able to narrow that huge inventory of homes for sale and help her find the place that’s perfect for her.
Read the entire article . . .
- Please welcome Avalon Custom Homes as a new Woman-Centric Matters!
Program Home Builders:
- Tom Brubeloe
Avalon Custom Homes
Oklahoma City / Choktaw, OK
- Tom Brubeloe
-
Steve
Flint - President
Flint Custom Homes
Layton, UtahHave you heard the news? We have launched a new video. Check out the link below and let us know what you think!
Watch the video...
- Please welcome these home builders
as new Woman-Centric Matters! Program Home Builders:
- Scott A Smith.
Roof Tight Construction, LLC.
Fall River, NS, Canada
- Dave Fisher
Freedom Home Group
Great Falls, MT
- Scott A Smith.
- The XX Factor
(January 31, 2010, Columbus, OH) By Jim Weiker, The Columbus DispatchCharles
Ruma, President
Virginia Homes
web: www.virginia-homes.comOn the top floor of the new Virginia Homes model in Dublin sits an isolated room, about a half-dozen steps up from the master bedroom.
The room is large -- 20 by 11 feet -- and sparsely furnished with a small sofa, two chairs, a burbling fountain and a pedestal holding Asian art.
Read the entire article . . .
- The Woman-Centric Windsor Model
at Wedgewood Glen.
Charles
Ruma, President
Virginia Homes
web: www.virginia-homes.com
Virginia
Homes announces the GRAND OPENING of the first Woman-Centric model
home in the Columbus Area at Wedgewood Glen in Dublin. Come celebrate
with us on Saturday, January 16th from 1-4 pm. We’ll have live
music courtesy of the Reid Barth Jazz Ensemble great refreshments
and lots of fun… plus tours of our incredible Woman-Centric
model, The Windsor.
-
A Revolutionary New Home From An Amazing Builder!
The First Woman-Centric Model in Columbus, Ohio from Virginia Homes!
Charles
Ruma, President
Virginia Homes
web: www.virginia-homes.com
Powell, OH -- Virginia Homes is proud to announce the Grand Opening of the first Woman-Centric home in the Columbus area. The Windsor model at Wedgewood Glen in Dublin will celebrate its Grand Opening on Saturday, January 16th from 1 to 4 pm. Featuring a jazz "speakeasy" theme, the event will include refreshments and live music courtesy of the Reid Barth Jazz Ensemble. Attendees will also have the chance to win dinner for two at award-winning Mitchell's Steakhouse.Read the entire article . . .
- Housing in America
Hosted by John Schleimer on Voice America™ Talk Radio Network.“Recent surveys indicate that women in households are directly involved or are the primary decision-maker on which new home will be purchased over 90% of the time. Design Basics, an Omaha-based architecture firm, has developed a program called Woman-Centric which offers a series of floor plans designed from input from women
Click to listen to the entire interview.
- Woman-Centric Building: Rosewood Homes
by Katie Honnette on December 21st, 2009 in Home
Building a new home can be an overwhelming task. Oftentimes, after everything
is said and done, homeowners regret not including simple things such
as a drop zone for keys and mail or a toaster drawer in the kitchen to
cut down on countertop clutter.
That’s not the case when you build with Rachael and Larry Weissenburger, owners of Rosewood Homes in Sioux Falls, South Dakota...
Read the entire article . .
- More than I thought, Part 1
by Matthew RodriguesThis past weekend, I went to what I thought was going to be a little jewelry show in Exeter, RI to do something different for the blog. Once I started talking to people who were in attendance, I realized I had much more than one story in front of me. I spent about 4 hours with strangers and left feeling like I had made new friends. All of the stories are worth revisiting if I get this job. One, because they are very in depth and two, because many times I was just loving the stories so much I forgot to film.
Here is what I got…
- LaGrange, Georgia's
first Woman-Centric home is a hit with the Homeowners
Darby
Pippin, Vice President
Dan-Ric Homes
LaGrange, Georgia
web: www.danric.com
The best words a homebuilder can hear are, “There is absolutely not one thing I would change about this home.” Karen Barnett recently gave exactly that compliment after working with Dan-Ric Homes on the first local home certified by the Woman-Centric program. “We fell in love with the floor plan and knew it would meet all of our needs and have been nothing but thrilled with our decision since we moved in.”Read the entire article . .
[ NEWS ARCHIVES ]
Become a Remarkable Woman-Centric Builder
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| ©2008 Woman-Centric Matters!sm – a division
of Design Basics, Inc. All information deemed reliable but not guaranteed. |
Updated: Tuesday, January 4, 2011